CONTACT

lfedermann@yahoo.fr

Instagram: @leafedermann

About

French-born, London-based Freelance Creative Director and Image Consultant. Léa is helping emerging consumer and fashion brands to become more relevant to the fashion and music market, by creating aesthetic campaigns, commercials and editorials for them. She is specialised in music projects working with artists and labels from the London scene through her styling background. She is also building her own cosmetic brand as a lifestyle business and accompany fashion brands and designers in the process of creating their own. Her previous experiences helped her to acquire contacts in the Fashion and Music industry between London and Paris but also teach her the ability to multitask from creating fashion stories to realising them and bringing the right team together. During Fashion Weeks periods, she works as Showroom Manager and in production. She has a natural facility to understand personalities which helps her to manage people individually but also as a team. Assertive, dedicated and tend to anticipate every situations in a calm and positive way.

Léa graduated from a Fashion and Textile Management and Development Masters Degree at the ESIV - Ecole Supérieure des Industries du Vêtement in Paris. Within her Masters course, she worked in an apprenticeship as a Product Manager Assistant for a luxury brand in Paris. She previously gained a BA degree in the field of Communication and Marketing which allows her to boast a versatile profile - both textile technical skills and a management approach. 

Having graduated, Léa moved to London and worked as a Marketing and Events Manager for an emerging fashion designer. At the same time, she started assisting Directors, Fashion Stylists and Set designers. She is now working on her own projects with various clients from commercial to editorial.